COLORSxSTUDIOS

With a magnetic stage presence, and a lyrical flow that effortlessly weaves between Darija (Moroccan Arabic), French, and English, Taha Fahassi, professionally known as ElGrandeToto, stands as Morocco’s reigning rap icon. Fusing traditional North African rhythms with modern hip-hop, ElGrandeToto is known for delivering a message of resilience and social-consciousness, as heard on “Illicit’ (2018), and ‘Caméléon’ (2021). More recently, ElGrandeToto linked up with Nigerian singer-songwriter CKay on the North African remix of the viral hit single, ‘Love Nwantiti’. Currently, ElGrandeToto is gearing up for the release of his long-awaited sophomore album.

Giving us a taste of his upcoming project, the Casablanca-born artist steps onto the COLORS stage to share a sweltering performance of his new single ‘WELD LAADOUL’. Tender piano chords add a gentle touch, creating a balance with the harsh, bass-heavy trap-beat to carry ElGrandeToto’s captivating storytelling throughout the track. Catch the full performance on COLORS, and keep an eye out for the new album set to drop later this year.